CALLISTI – Philosophy

Martina Muellers vision is to be recognised as a design driven and inspiring global brand. Based on loyalty, honesty and long-lasting relationships the company aims to be a well respected player in the industry. The goal is to achieve international acclaim and commercial success in boutiques around the world. Starting from now Martina Mueller is planning to sell her collections to appropriate stores around the globe. At the same time the designer is keen to retain the exclusivity of the brand, so she limits the production of each piece.

CALLISTI – The Name

CALLISTI‘s Greek origins, “KALISTE”, means: “For the most beautiful“. Martina Mueller slightly modified the original wording to: CALLISTI Fashion, “for the most beautiful”. This is how a woman should feel while wearing her creations.